? Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
? Design, build and maintain our social media presence
? Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
? Identify trends and insights, and optimize spend and performance based on the insights ? Brainstorm new and creative growth strategies
? Plan, execute, and measure experiments and conversion tests ? Collaborate with internal teams to create landing pages and optimize user experience
? Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
? Instrument conversion points and optimize user funnels ? Collaborate with organizations and other partners
? Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
• Graduate/Post Graduate from premier college
• Strong communication and interpersonal skills
• Creativity and passion to generate new ideas
• Self-starter who takes initiative and can lead from the front
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement
Graduation - Graduate-Other
Not Specified