Senior Digital Marketing Executive

Posted By: Bhoomi

Chennai

Executive/Staff

Communication & PR

Children/Youth and Volunteering

Job Description

  • Studying the area for marketing & planning the marketing strategies.
  • Deploy performance marketing campaigns on various platforms (e.g. Adwords, Facebook ads, LinkedIn ads, offline, etc.) from ideation to execution.
  • Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
  • Research on industry & competitor trends to apply best practices
  • Understanding firms goals/objectives and their entire digital marketing needs including Search
  • Engine Marketing (SEM), Social Media, Display Advertising.
  • Email Marketing, Affiliate Marketing & more.
  • Work jointly with internal team to drive campaign strategy & development
  • Identify growth opportunities and drive revenue
  • Research & keep current on emerging online trends and best practices within digital marketing industry
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Ensures brand consistency in marketing and social media messages
  • Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram.
  • Researches and monitors activity of company competitors
  • Coordinate with designer and creates & manage engaging written or graphic content in the form of e-newsletters, web page and blog content, or social media messages
  • Collaborate with Marketing, Sales and Product Development teams
  • Monitor SEO and user engagement and suggest content optimization
  • Provide constructive feedback
  • Review new technologies and keep the company at the forefront of developments in digital marketing.
  • Fix any errors or bugs in online content.
  • Edit and post videos, podcasts and audio content to online sites.
  • Maintain partnerships with media agencies and vendors.


Eligibility Criteria


  • Minimum of 2 to 3 years experience in managing digital marketing campaigns required.
  • Understanding of SEM- Google Adwords, SEO, Google Analytics, Display Advertising, Email Marketing, Affiliate Marketing, Social Media Marketing.
  • Candidates having background in computer application, online marketing, digital marketing will be preferred.


Desired Candidate Profile

Post Graduation - MA

  • Great communication, presentation skills and client servicing skills.
  • Excellent time management and organizational skills.
  • Pro active and a self starter.
  • Strategic thinker with hand on experience.
  • Candidates with education in Online Marketing will be preferred.
  • Candidate should have done paid campaign with higher budgets in digital platforms , technical head , creating campaign till implementation is must.
  • Candidates with experience in client services in advertising agency would be preferred.
  • Immediate joining or 15 days notice period/joining preferred.


Organization Details

  • Organization Name:Bhoomi
  • About Organization:olunteers educate and mentor children from orphanages, slum and village community centres across the country to give them a better future, which will benefit them as well as our country

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