Digital Marketing

Job Description

1. Assisting in the formulation of strategies to build a lasting digital connection with

consumers.

2. Planning and monitoring the ongoing company presence on social media

3. Launching optimized online advertisement to increase company and brand awareness.

4. Prepare the required reports to measure each of the digital marketing efforts

5. Carry out the regular campaign optimization

6. Assisting in the planning and execution of the digital marketing strategies.

7. Being actively involved in SEO efforts.

8.Launching optimized online adverts through Google Adwords, Facebook etc.

Various other roles:

1. Launching optimized online campaigns to increase NGO and brand awareness.

2. Be actively involved in SEO efforts (keyword, image optimization etc.)

3. Prepare online newsletters and promotional emails and organize their distribution

through various channels.

4. Provide creative ideas for content marketing and update website

5. Collaborate with designers to improve user experience

6. Measure performance of digital marketing efforts using a variety of Web analytics

tools (Google Analytics, WebTrends etc.)

7. Writing SEO copy for the website.

8. Managing and updating social media platforms.

9. Handling online CRM

Search Engine Optimization (SEO)

Graduation - Graduate-Other

Organization Name:Sakshi
About Organization:Sakshi is a capability-building organization. Equality is our founding principle. We focus on 4 areas: diversity & inclusiveness, gender & sexual rights, peaceful coexistence, and leadership. We strive to make equality a reality for vulnerable groups by empowering youth, women, children, and marginalized groups. We work in the areas of developing life skills, equality, and gender mainstreaming through dialogue, negotiation, conflict resolution, and transformational leadership. We influence change through social arts, training/workshops, research, and communication for sustainable development.

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