Senior Strategic Communications and Marketing Manager

Posted By: The Nature Conservancy Centre

Delhi

Middle Mgt (Regional/ Zonal Manager, AVP, State /Regional Head)

Marketing Communication PR

Environment / Energy/ Waste Management

Job Description

The Senior Strategic Communications and Marketing Manager will oversee and implement communications, brand development and other strategies that facilitate comprehension, adoption and advancement of the India program’s goals and objectives across the Indian landscape. She or He will implement the India Program’s Communications Strategy in coordination with a variety of team members and our global network.

She or He, in coordination with our Communications Officer, will also execute communications assets and outreach, including content development, website and social media, media outreach, event marketing, and other initiatives. She or He will facilitate on-going coordination and communication between all parts of the globally dispersed marketing division, internal and external stakeholders and identify communication, brand-building and media needs and opportunities in India.  

She or He will work closely with the Managing Director (MD) as a communications partner/advisor to develop key messages and talking points and speeches as needed and foster relations with key stakeholders and media contacts. The Senior Manager will manage the dissemination of media information and provide consultation, media training, coaching and talking points to persons serving as spokesperson(s). 

The position is based in New Delhi. 

ESSENTIAL  FUNCTIONS

The Senior Strategic Communications and Marketing Manager oversees and is responsible for the implementation of our broader Communications Strategy, including marketing and branding. She or He facilitates and represents the organization to a variety of internal and external stakeholders. The Senior Manager will also supervise one staff member and oversee contracts with external vendors. She or He will also work with the Managing Director to implement strategies to strengthen communications channels and to develop and maintain staff engagement.  She or He develops and fosters relations with key persons in selected media. She or He manages communication strategies and program implementation for high profile or key audiences like our Advisory Board, key partners, and other important stakeholders.

RESPONSIBILITIES & SCOPE

1. Broad management responsibility and accountability for programs communications, marketing, and branding initiatives.

2. Oversee and implement the communications and brand strategy to promote TNC-India, continuing to engage and align internal stakeholders, and advancing within the Indian marketplace.  Accountable for meeting strategic goals and objectives.

3. Identify high leverage points for engagement and developing influence maps and strategies as needed.

4. Design, advance and manage multiple complex communication and/or media initiatives, leveraging support of colleagues, short-term consultants and PR agencies as needed to ensure they are delivered on time, on budget, and meet objectives.

5. Execute media and social media strategy and other initiatives consistent with the overall brand strategy, including our website.

6. Develop recommendations for corrective strategies as needed. May manage or participate in complex or sensitive negotiations.

7. Management and oversight of communications staff and vendors.

8. Create communications assets for a variety of audiences, including donors. Edit program communications such as articles, reports, and case studies for publication, events, and broader outreach.

9. Propose, draft and/or edit articles to position TNC and senior leaders in national and international media.

10. Engage, as needed, in designing and/or overseeing communication strategies of individual high-impact projects within TNC-India portfolio.

11. Coordinate and advance India Advisory Board (IAB) book

Desired Candidate Profile

Graduation - Graduate-Other

1. Experience developing, executing and managing communications and promoting brand positioning for an organization, and measuring results.

2. Experience developing strategic messages, coordinating, editing and proofreading them, for targeted audiences. Experience coaching others to deliver strategic messages and presentations.

3. Excellent communications, and presentation skills; ability to persuasively convey the mission of TNC to diverse groups including donors, board members and the public.

4. Familiarity with communication technologies and best practices.  Experience and/or understanding of communication best practices at a decentralized organization.

5. Experience working with senior management and preferably with experience in developing thought leadership initiatives.

6. Experience working in a large, dispersed organization working across different countries, cultures and time zones, a

Organization Details

  • Organization Name:The Nature Conservancy Centre
  • About Organization:

    The Nature Conservancy is the leading conservation organization working to make a positive impact around the world in 72 countries, all 50 United States, and your backyard. Founded in 1951, the mission of The Nature Conservancy is to conserve the lands and waters on which all life depends. One of our core values is our commitment to diversity and we are committed to a globally diverse and culturally competent workforce.

    Our Work in India:  TNC’s India program was launched in 2015. TNC is registered in India as a not-for-profit Section 8 Company. We are focused on 9 initiatives that advance environmental solutions for some of India’s most pressing challenges. Currently our programs cover 6 States of India and we are working with more than 10 partner organizations.  Both, program operations and budget are growing at a healthy rate.  We are working hard to demonstrate conservation results and achieve early